This is an A4 size advertisement made for Ticketpro that was printed in the famous IQ magazine. The main idea of the design is to represent Ticketpro as an international company. This is achieved by a funny “multiple choise” type of quiz with answers that are all the same, but written in different languages. Also the cursor shows that the quiz is done online and therefore speaks about the web nature of the Ticketpro services.
We’ve done not only the design, but also the creative concept for this project.



The idea is to make funny illustrations for every one web project of the client’s portfolio. For example www.gol.bg is a football (soccer) portal and there’s a sketch of a guy that is so inspired by the game, that he forgets he’s at home, not at the football field and starts shooting with the ball towards his laptop, trying to score.






Every card also has a slogan with a motivating message, related to the theme of the web project it presents. The main idea of the final advertising product is that the viewer feels inspired by the messages written on the cards, and the witty illustrations makes him/her smile. One of the slogans says: ” Smile, you look nice” which is a very warm positive message and presents Investor as a positive company. Exactly the way they are!



Bellow you can see some of the images of our product photography session:



The multimedia we’ve designed is something like a website, dual language, which presents the history of the Central Department Store, picture gallery, some architecture drawings, showing the blueprints of the building including the present tenants, and also a map of the location. The music background could be turned on and off. The presentation automatically starts in a full-screen mode when the CD is played.

The multimedia is burned on a business card CDwith printed design on it, and the cd stays in a luxury box with gold print of the logo on top. We have used Gmund paper (Tatjana Brocade 300 gr) for the box.

Client: Yankov.com
Agency: Solutions.bg
Executor: Ralev.com

Above you can see one of the designs we offered.
And bellow is the final approved version:

BEFORE
AFTER

We’ve chosen to use a design with more white spice in order to differentiate the book from the others - most of the book covers on the market consist of many images, big, bold fonts and bright colors. To attract the viewers attention we decided to move away from this tendency with clean, elegant and minimalistic design.
For the body of the book we’ve chosen two fonts - one for the author’s thoughts and another for the story itself. The logic choice was to use one serif and another san-serif font. The hardest part in the design was the chapter with the press releases. Here we had 25 press releases and exactly 25 pages for all of them which means 1 page for 1 press release. The problem was that most of the press releases were A4 size text documents consisting of 2 and more pages and the book itself is A5 size. So here we spent a lot of time to compress and format the text in a proper readable way.

The second part of this project was to create a logo for the publishing house that published the book. We suggested to the client to make a little change of the name of the publishing house - from DJIKS to JIX. The name looks better when spelled this way and works better for a logo. Also we’ve reserved the cool domain name www.jix.bg that is a real treasure and a good investment by itself. For the logo we wanted something very clean and simple that will fit to any kind of book and here is the result.

Here is the invitation design for the presentation of the book and a photo from the event at Hilton Hotel Sofia. You can buy the book “Pr. Rethoric. Mass Media” here.


This is a brochure we’ve made for the International Live Music Conference (ILMC) 2008 as an advertising material that presented the products, services and mission of Ticketpro. The brochure is inspired by a magazine advertisement we’ve made previously for Ticketpro - it’s a vector graphic of a globe in a sky, full of stars, illustrating that Ticketpro is a global company operating in many countries around the world.
We have also created the slogan “You have the stars, we have the crowd” which is targeted mostly towards the managers and producers.
For this fan book brochure was used 4-color process print on 300 gr glossy paper. It’s 1/3 of A4 size which is defined by the size of Ticketpro tickets - inside the brochure are included examples of Ticketpro tickets of past events.
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