Graduation work of Alex Ivanova created in 2009. My purpose was to create a unique, fresh, eco-friendly brand with a powerful name.  All the advertising materials had to be unified and recognizable. Thay had to express the company philosophy for respect and responsibility for the Nature.

Avia is a private airline company. It’s name is light and airy, easy to pronounce and remember. Avia comes from aviation. The logo consists of a mark and a logotype. It symbolizes in simplified and elegant way a flying butterfly or a bird. The colors of the logo illustrate the company profile – purple is associated with nobility and wealth, green symbolizes nature, intellect, money, growth and stability.

In the .pdf you can find design ideas for stationary, advertising gifts, outdoor and press ads, airplane branding and uniforms.

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